We do have different definitions, but it looks like we mean the same. Very simple example of the process I have in mind:Vince, we have very different definitions of experiments. In Growth Hacking, experiments would be something like: "Factom Case Studies/Ebook". This is an experiment and the analysis of it would be similar to the questions you wrote. Experiments are Growth Strategies, not insight strategies.
- Goal: Get more Developers to the community.
- Experiment: We get more Developers to the community by leading them to a landing page with Factom case studies.
- Tactic: Create Factom Case Studies. Run ad campaign on Developers with website visit to landing page.
I see your experiment as a tactic, it's how you reach the goal of your experiment. In the end, it looks like we mean the same. But this is a process we need to build with the committee and community and we need to create definitions that work for us.